De Exclusive Interior Group

DBS

DBS

De Exclusive Interior Group was commissioned by the management team of DBS Bank to design the interior of their very first new concept outlet. Our team went beyond the conventional and conceptualised a new yet trendy interior for DBS Bank outlet located at Plaza Singapura.

Through close communication and discussion with DBS management, the use of space was well thought through and specially curated to replicate a friendly and conducive environment for customers to relax, engage and experience. Characterised by a selection of industrial-like textures, balanced with modern luxe finishes of gold, the newly renovated branch aims to provide customers with an inviting yet modern ambience. Inspired by the underground train design, craft-stone was used to fabricate brick walls; pipe lighting exudes a warm, inviting atmosphere, complemented with black trimmings and touches of gold and Dekton surfaces for a display of luxury. The repetitive display of clockwork gears displays the motion of growth and DBS Bank beliefs of striving to stay ahead.

This new branch encompasses technology and innovation from the video bank tellers, investment counters to the virtual reality display of education retirement planning programs. From the moment one enters, the customer will experience an entirely new perspective. At this new branch designed by De Exclusive Interior Group, DBS Bank aims to connect Millennials with new banking experience and better engagement with their banking services as well as service representatives.